BKG Virtual Services & Solutions

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Portfolio

Strategically navigating the dynamic landscape of digital marketing has been my passion for over 4 years. At the core of my approach is a goal-oriented mindset that drives every campaign and initiative. I specialize in meticulously aligning key performance indicators with the overarching objectives of a campaign and the broader brand identity. As I showcase my digital marketing journey, you’ll discover how this dedication has consistently delivered tangible results.

Professional Summary

With 4+ years of experience, I’ve worn the hats of founder and primary consultant at BKG Virtual Services and Solutions. I’ve empowered small to medium-sized companies to craft effective social media strategies. Notably, I’ve had the privilege of collaborating with Black Women Stitch, a podcasting brand I’m excited to showcase in this portfolio.

Work Experience

Black Women Stitch - Podcasting Brand

In my day-to-day role with Black Women Stitch, I craft compelling social media and email copy for their weekly podcast, Stitch Please. From thought-provoking questions to scheduling multimedia posts, I ensure our content resonates with the audience. Beyond copywriting, I actively contribute to brand management, guiding discussions on partnerships and fostering connections through internal communications, press releases, and collaborations.

Campaign Case Studies

Stitch Please at QuiltCon

One of my most significant campaigns was the Stitch Please at QuiltCon initiative. The goal was to boost brand awareness for Black Women Stitch and drive revenue through corporate sponsorships. As the podcast marketing growth manager, I collaborated with cross-functional teams, resulting in a 5% increase in followers, 30,000+ views, and over $10,000 in revenue from sponsorships with major brands like Bernina, Accuquilt, and Aurifil.

Growth Achievements:

Black Women Stitch’s Instagram following has grown to over 26,000 followers during my tenure. Additionally, the brand has secured lucrative sponsorships with key industry players, including Bernina, Accuquilt,
Aurifil, and others, which continue to thrive.

Growth
BERNINA 80%

Client Testimonial ​

“Managing a significant event, especially in the burgeoning phase of an organization, is no mean feat. However, with Brittany as our marketing growth manager”, what initially seemed an insurmountable task became a journey worth cherishing. Brittany’s adaptability to my organic style of leadership was indeed commendable. Instead of pushing my methods into a pre-determined template, she gracefully adjusted to my approach while bringing in much-needed clarity and order. This harmonious balance between adaptability and structure was precisely what our project required to navigate towards success. Brittany’s proficiency in social media is another feather in her cap. Her skills in handling various platforms coupled with her knack for creating compelling narratives significantly amplified our online visibility and engagement. With her keen eye for detail, she ensured our messaging hit home with our target audience, thus maximizing our reach and influence. Arguably, the most impressive aspect of Brittany’s skill set was her deftness in logistics management. She successfully coordinated the multitude of moving parts that made up our major event. Brittany’s ability to foresee potential issues and orchestrate solutions ensured the smooth running of our event, much to our relief and satisfaction. Brittany’s role in the success of our significant event cannot be overstated. Her efficiency, proactivity, and resourcefulness exceeded all expectations. If you’re looking for a virtual assistant who can transform chaos into a well-orchestrated symphony and breathe life into complex projects, I wholeheartedly recommend Brittany. Her invaluable expertise is a treasure for any team lucky enough to have her onboard.”

 

Awards

Winning Achievements

In the dynamic realm of digital marketing, I’m proud to have played a pivotal role in Black Women Stitch’s journey to receiving two prestigious awards

The Signal Awards 2023 Silver Title:

Our dedication to excellence was recognized with the Silver Title at The Signal Awards 2023. This accolade is a testament to the innovative strategies and impactful storytelling we employed, creating a digital presence that resonated with our audience.

 Best Blerd Podcast by the Black Podcaster’s Association:

The Black Podcaster’s Association bestowed upon Black Women Stitch the title of “Best Blerd Podcast, acknowledging our unique blend of content, creativity, and community engagement. This award speaks to our commitment to authenticity and the powerful connections forged through our digital initiatives.

These achievements underscore the success of our collaborative efforts in marketing and project management. They are not just awards but symbols of the passion, dedication, and strategic thinking that define my approach to digital marketing.

Skills and Tools

Please at QuiltCon

I leverage powerful tools like HootSuite, SproutSocial, and Metricool for effective social media management. Additionally, my proficiency extends to Adobe Creative for creative content development. I also specialize in Facebook, Instagram, Twitter, and Tiktok

My strength lies in collaborative efforts, where adaptability and structure harmonize to elevate projects. I am thrilled at the prospect of bringing my expertise to your team, and transforming challenges into opportunities. I eagerly anticipate the chance to discuss how my skills align with your needs and contribute to your organization’s success.

My Services

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